TRENCHCOATx.com: Beyond Naughty Words Mad Libs

In March, Kayden Kross and Stoya launched TRENCHCOATx.com, a pay-per-scene porn site they describe as “curated smut.” The performer-run and owned site is powered by the vision of its two partners and stands in stark opposition to the search-optimized tube sites that are closing in on monopolizing porn distribution. As Stoya wrote about tube sites, “I believe the worst sorts of capitalists would consider Manwin’s behavior a win of the highest order.” She spoke to us last month shortly after the launch about the origins and intent of TRENCHCOATx and about workers seizing the means.
Stoya: For years, because we were both under contract together at the same company, on set or when we were signing stuff together or just like sitting at a coffee shop, we would do a lot of complaining about, “This is how it should be done, this is what I think would be the right process for having barrier-optional performance choices with regards to safer sex procedures like condoms and dental dams, how adult material should be described,” and our shared distaste for the way it was moving more and more to tags. Kayden described it best as “kindergarten Mad Libs of naughty words.” For years we’ve been both sitting there saying “This is how it should be and it would be perfect and magical!”